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Elodie is pleased to present a unique new collection, where the well-known and much-loved prints of the legendary William Morris take center stage.
As one of the most influential and pioneering figures of the late 19th-century arts movement, his creations have adorned homes around the world for over a century and continuously find new audiences.
With this collaboration, Elodie aims to bring his iconic creations into the world of our children. In partnership with Morris & Co, they have created a beautiful range of products where his most cherished designs adorn their most popular items.
Pimpernel design for the perfect hat
"Pimpernel" is one of William Morris's most famous designs, created in 1876. It consists of large, sensual tulips and their twisting leaves, interspersed with tiny blue pimpernel flowers.
This design has been applied to their most popular items, such as this beautiful hat with a large, trendy brim. A fantastic addition to our range of head accessories that guarantees an elegant look and safe play in the sun.
Designed for your travels
The centerpiece of the collection is definitely the new Elodie MONDO stroller in the "Pimpernel" design.
Designed in collaboration with Morris & Co., the stroller features a gold frame, beige details, and a sturdy handle made of luxurious vegan leather. If you are looking for a unique stroller that will turn heads on your next walk, this one is for you.
New clips and pacifier
The collection brings a brand-new pacifier in the modern "Standen" print, along with two new clips—"Owl & Willow" and, of course, "Pimpernel."
The color combinations, reminiscent of a green valley in summer, fit perfectly with all other products in this collaboration. Whether you choose to match them or not, these products will certainly attract plenty of attention on their own and will enhance any outfit!
Practical and luxurious
The popular Elodie bag now comes in a completely new style and is much more than just a diaper bag. We are sure you will use it for all occasions because both its appearance and the feeling when carrying it confirm its exclusivity. Whether it contains items for your little ones or your own personal essentials, you will love the luxurious feel, high quality, and all the lovely features we have added.
Liven up your solid-colored stroller with this eye-catching bag in the captivating "Pimpernel" print, or go a step further and combine it with matching products from this collaboration.
Moments of comfort
Comfort and design are combined in the creation of three new blankets for little ones. There is a soft cotton blanket with the charming "Owl & Willow" print, which resembles a Victorian-era tapestry, as well as two soft favorites – muslin swaddles in the impressive "Standen" and "Pimpernel" prints.
Ideal for cozy sleep and naps, whether at home or in the stroller, for a summer picnic, or as a decorative addition. They are easy to roll up and take along on all adventures!
Iconic creations for your children
William Morris was born in Essex, England, in 1834. He was a designer, craftsman, writer, and poet. His designs for furniture, fabrics, wallpaper, and other decorative arts sparked the Arts and Crafts movement in England and revolutionized Victorian taste.
The collection is based on two of his most famous prints, "Pimpernel" and "Standen." Also added is the wonderfully expressionistic "Owl & Willow" design, developed by Morris & Co., the contemporary guardians of his legacy.
View the entire range at puritybox.rs and enjoy how Elodie has managed to blend the classic and the contemporary into a collection that simply cannot go unnoticed.